At Freedom Summer, a project for Resistance Fashion, you focused on branding, visual identity, print, and apparel. You developed a cohesive system for use across social media, print campaigns, and an apparel line, centered around the iconic series called Freedom Summer. The design concept aimed to evoke a "band-like" aesthetic with a strong, rebellious vibe, creating a powerful connection with consumers.

Services: Branding, Apparel Line
Creative Director: Darin Carter